Bimbo Bread

When is a loaf of bread not a loaf of bread? When it's only a half-loaf of bread! In a classic demonstration of product supply and demand in Beijing, you can get many varieties of bread, as long as it's a half-a-loaf. That is because the vast majority of Chinese have no use for a full loaf of bread.

It's clear too, that it gets lonely on the shelf for Bimbo bread, even if it is a half-a-loaf. The date on the package is almost always 2-3 days past expiration, so let the buyer beware. Peking Man probably did not live by bread alone, but some poor western foreigners still do.