CCTV Chinese New Year's Gala

This month will mark the start of the Year of the Dragon, and the renewal of a traditional rite of the Chinese family New Year celebration. Hundreds of millions of television viewers will watch the state-run TV network's annual variety show.

The CCTV Chinese New Year's Eve gala is an entertainment marathon, produced live at the China Central Television main studio in Beijing. It is a broadcast that has, over the years, been designed to unite the country in much the same way that old American TV shows like "Sabado Gigante" and "The Ed Sullivan Show" did in the 1960s and 1970s. While the American TV universe has exploded to include a thousand channels of entertainment, Chinese viewers still basically receive around 3 dozen channels, virtually all government-controlled. In the end, people in China watch what their government wants them to watch. On the night before the Chinese New Year, the people are supposed to watch 4 consecutive hours of state-sanctioned music, dancing, comedy, and speechmaking.

For Americans and other foreigners who wax nostalgic for such programs of their youth, the CCTV show isn't so bad. The content recalls Sunday evenings watching mop-topped British pop singers, wise-cracking puppet mice, and acrobats spinning plates on sticks. I happen to spend a lot of time at CCTV and get to see the Chinese performers rehearsing for this mega-colossal supershow, and can't help but admire their hard work and dedication.

Yet each year, the Gala exposes a generational split in modern Chinese society that's impossible to ignore. Young Chinese cannot bear to watch this show. They feel that it's old-fashioned and out-of-sync with their lives, not to mention the expectation that it is required viewing in the family living room next to their parents, grandparents, and cousins. Yuk!

Kids who express their preference to play video games or surf the internet until the midnight fireworks start are harshly reprimanded. The youngsters would rather lock themselves in their rooms in silence rather than watch ethnic dances and lame magicians, or hear patriotic songs. It's roughly like forcing a skater punk in the USA to sit down and listen to Pat Boone and Lee Greenwood, amid the occasional sketch comedy of Red Skelton (if he was still alive) and rip-roaring, down-home bluegrass from Dixie.

Of course, the truth is that when these kids in China grow up to become adults, it's expected that they sit down in the living room with their children, and watch this very same show 20 years from now. And they probably will.

On the other hand, nothing like MTV has ever reached the vast majority of Chinese youth, but music videos on the internet have. One gets the feeling the fireworks have yet to begin.